Westinghouse's KDKA can claim to be the first station to be licensed for broadcasting, in 1920.
...more accurately, KDKA was the first
American radio station licensed for
commercial broadcasting. The American radio station that has broadcast continuously for the longest time is WHA/970 Madison, a non-commercial Wisconsin Public Radio/NPR/PRI affiliate licensed to the University of Wisconsin; it, as 9XM, was allowed by the U.S. Federal Government to broadcast throughout the U.S. involvement in World War One, while all other stations (including the Herrold operation/KQW/KCBS) were forced to cease operations during the war...