I never answered the question to my own post!
I would take over the 93.9 frequency and start an Alternative station branded as either "[ALT 93.9]", "Live/93.9" or "Rocket 93.9"
The station's playlist would sound like a cross between KROQ and Indie 103.1 focusing our playlist on artists like Phoenix, Fall Out Boy, Muse, Rise Against, Silversun Pickups, Incubus, Kings of Leon, Death Cab for Cutie, etc. and new and upcoming artists like All Time Low, We The Kings, etc. and have CHR style energy and imaging. Similar to AMP, the station would launch with "93.9 MINUTES NONSTOP MUSIC" for around 2 months and target a younger audience than KROQ and KYSR. The station could even pose a threat to KIIS.
While the station would be music intensive, the station would have personalities with Stryker (from AMP, ex-KROQ) in the morning drive, Madison (from Sirius XM Alt Nation) on middays, Kallao on the afternoon drive (ex-91X) and TK (ex-Indie 103.1) on nights.
The station target would try to attract the same target audience as a Top 40 (18-34) with a focus on females. (The station would not play a big majority of hard rock like KROQ does at times.)
Maybe I should propose my idea to GRC? HAHAH Yeah right
