WLTW 106.7 Ratings...and Delilah?

[Oldies Cat]

I just pulled up the monthly 25-54 trends from the beginning of the year.  She's pretty consistent.

[sp113]

I just pulled up the monthly 25-54 trends from the beginning of the year.  She's pretty consistent.

The smart thing to do would be to look at the trends from the begining of LAST year to see how she compares with the previous jock.....comapring this years performace Jan thru July with last years Jan thru July.,

[Oldies Cat]

The smarter thing would be to make sure you don't overreact, give any changes the chance to take hold.  A new direct competitor will almost always cause ripples & waves in the listening.  The dumbest thing WLTW can do is knee-jerk responses to radio hacks on boards critiquing every breath they take.

[Keith321]

The smarter thing would be to make sure you don't overreact, give any changes the chance to take hold.  A new direct competitor will almost always cause ripples & waves in the listening.  The dumbest thing WLTW can do is knee-jerk responses to radio hacks on boards critiquing every breath they take.

In other words....no answer.

[Oldies Cat]

The smarter thing would be to make sure you don't overreact, give any changes the chance to take hold.  A new direct competitor will almost always cause ripples & waves in the listening.  The dumbest thing WLTW can do is knee-jerk responses to radio hacks on boards critiquing every breath they take.

In other words....no answer.

'No answer' to what?

[unreal256]

Deliah has incredible talent! As much as some people dislike her, she is very successful and very talented and thus why her ratings are consistently decent.

[Keith321]

I think the question was how is she doing (some said she is #3 25-54 eves on LTW) compared to JJ's performance in 2006?

Was 'LTW at night #3 in WTR, SPR, SUM of '06?

[calguy]

Deliah has incredible talent! As much as some people dislike her, she is very successful and very talented and thus why her ratings are consistently decent.

It's all a matter or opinion.  You seem to really like her.  I think she's dreadful.  You should hear her trainwreck on KBIG in Los Angeles.  It's awful.

[Oldies Cat]

Deliah has incredible talent! As much as some people dislike her, she is very successful and very talented and thus why her ratings are consistently decent.

It's all a matter or opinion.  You seem to really like her.  I think she's dreadful.  You should hear her trainwreck on KBIG in Los Angeles.  It's awful.

Here's the neat part, calguy- you are not part of her target audience.  She's after women 25-54. 

[calguy]

Deliah has incredible talent! As much as some people dislike her, she is very successful and very talented and thus why her ratings are consistently decent.

It's all a matter or opinion.  You seem to really like her.  I think she's dreadful.  You should hear her trainwreck on KBIG in Los Angeles.  It's awful.

Here's the neat part, calguy- you are not part of her target audience.  She's after women 25-54. 

No, I'm not Oldies Cat, however I've been in radio since the 70's, a lot of that time in AC radio and I think I know "good" radio when I hear it.  I don't hear it when I listen to Delilah.  Her show on KBIG is a mish-mash of mainstream AC hits with up-tempo dance mixes, it's awful and sounds VERY out of place on the station.  Plus, she goes on way too long about herself, not what I think a lovesongs style show should be about.  I feel that it should be about the listener.  But that's "my" opinion.  By the way, I've used the "you're not the target audience/demo" line myself, and I don't think it applies here, but you have a right to say what you want.