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Radio-Info.com Discussion Boards>TOP 20 MARKETS>New York>will emmis finnaly stream hot 97 and kiss fm in 2008
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Author Topic: will emmis finnaly stream hot 97 and kiss fm in 2008  (Read 1110 times)
djfrresh
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« on: December 28, 2007, 05:33:18 PM »
when will emmis stream hot 97 and kiss fm they said will do this in fall it never. happen
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BACKnUSSR
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« Reply #1 on: December 28, 2007, 05:39:34 PM »
Does it really matter?   Online listening...??
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htowler
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« Reply #2 on: December 28, 2007, 09:19:53 PM »
Quote from: djfrresh on December 28, 2007, 05:33:18 PM
when will emmis stream hot 97 and kiss fm they said will do this in fall it never. happen

I'll beleive it when I see.....ummm...  Hear it.
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KDRadio
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« Reply #3 on: December 29, 2007, 09:47:59 AM »
if anything they will probably flip hot 97 this year, ratings are tanking
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erwin33
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« Reply #4 on: December 29, 2007, 10:21:02 AM »
Quote from: BACKnUSSR on December 28, 2007, 05:39:34 PM
Does it really matter?   Online listening...??

The answer is: YES. That really matter in these days. A station without a livestream these days missed a lot of listeners who can't listen in offices or when they out of town.
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htowler
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« Reply #5 on: December 30, 2007, 07:36:10 PM »
Quote from: KDRadio on December 29, 2007, 09:47:59 AM
if anything they will probably flip hot 97 this year, ratings are tanking

Doubt it. Hot97 Already Evolved from Urban to Rhythmic Early this year.  Billing(The Important #) is Also too high for a filp
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DavidEduardo
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« Reply #6 on: December 30, 2007, 09:41:53 PM »
Quote from: erwin33 on December 29, 2007, 10:21:02 AM
Quote from: BACKnUSSR on December 28, 2007, 05:39:34 PM
Does it really matter?   Online listening...??

The answer is: YES. That really matter in these days. A station without a livestream these days missed a lot of listeners who can't listen in offices or when they out of town.

But... unless a 100% simulcast, the numbers from the stream are not added to the on-air signal and do not help at all.

Simulcast means even the stopsets are 100% identical with the FM signal...
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BACKnUSSR
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« Reply #7 on: December 30, 2007, 09:59:12 PM »
Quote from: erwin33 on December 29, 2007, 10:21:02 AM
Quote from: BACKnUSSR on December 28, 2007, 05:39:34 PM
Does it really matter?   Online listening...??

The answer is: YES. That really matter in these days. A station without a livestream these days missed a lot of listeners who can't listen in offices or when they out of town.

Not really.  Out of town listeners dont count toward ratings anyway....and online listening is not counted in offices since as David already pointed out....streaming (in big markets) is almost always different due to agency spot concerns.
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DJTEKLYVE
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« Reply #8 on: December 30, 2007, 11:21:07 PM »
Its about time!!!! Cheesy
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Nick
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« Reply #9 on: December 31, 2007, 06:56:25 AM »
How would Arbitron know the difference if a person puts Hot 97 down in their diary if they don't mention how they heard it?
Online streaming is a great way to get office listeners. FM reception isn't too great in concrete buildings.
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