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Author Topic: The Lex & Terry Dallas experiment (part deux) fails again!  (Read 2514 times)
upstate29651
rimember

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Posts: 1330

Formerly...but always... "The Guru"


Re: The Lex & Terry Dallas experiment (part deux) fails again!
« Reply #10 on: January 30, 2010, 08:47:34 AM »

How so? I'd say being #1 with your target demo in the 4 metro counties of Gainesville/Ocala is pretty good.

What you fail to state is they are down 40% from the Spring and 10% from last Fall in that same demo.

Bingo!

G
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Formerly...but always... "The Guru" (Still as old & crotchety as ever)
ThatGuyOnTheRadio
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Posts: 1166


Re: The Lex & Terry Dallas experiment (part deux) fails again!
« Reply #11 on: January 31, 2010, 06:12:48 PM »

They also had a poor Sp08 and SU08, but were able to recover, only to slip again in this book. It's all about diary placement. They still have a good showing.
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ratingsgeek
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Re: The Lex & Terry Dallas experiment (part deux) fails again!
« Reply #12 on: January 31, 2010, 07:18:54 PM »

As a station (leaving L&T alone, for a moment) 104 got beat by a rimshot (101.3) and got whalloped by their principle competitor in male demos, the "Wind" triplets.

Can't be much fun trying to sell that one.
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