107.9 wpfm in PCB FL flips / changes?

[Tibbs2]

Not gonna make a bit of difference.

[Louis_009]

I know

[poledo]

It's kinda hard to believe this station hasn't flipped to Country... yet.

[cceng]

Uh Oh aka OO already has a country station "Hank FM" on 103.5

[redneckriviera]

Tough situation, actually. So damn many FM sticks for so few human beings. Gotta program something on the SOB, and--again--they really sound pretty good.

The real task is figuring out how to cut through the glut of stations, especially the glut in their chosen format, to be seriously competitive.

It's really nothing a million-dollar-a-year marketing budget couldn't help solve...

[poledo]

Uh Oh aka OO already has a country station "Hank FM" on 103.5

I know.  I was kinda thinking along the lines that it should have flipped to Country a long time ago, maybe as far back as the Rock 103.5 days.  I don't know how many owners 107.9 has had over the years.  I don't know if it would have been practical for any of the past owners of 107.9.  I was just adding the comment that it's strange that no one has tried to save this former great station by throwing up Country.
WPFM has fallen so far from it's hay-days in the 1980's that it's hard to imagine any music format that would bring it back to the top.  Maybe Rap?

[Tibbs2]

I think it's a tough call considering you have CC ruling the market. Honestly, it seems like Spring Break has evolved to the demo that this weeks version of Hot 107.9 has become, but that's not a valid format for about 300 other days. The only reason that I think PFM is still messing with this format is because it bills enough from two world famous clubs (albeit at a very reduced rate I am sure...) and the follow the leader clubs latch on as well, making it a mindless exercise in mediocrity and imagination of what format could make better use of their time and efforts. Having had the pleasure of spending one night near the market (and gin free, CCENG) before heading to N0LA, the markets actually got a bunch of follow the leader formats. It's become the theory of why try to be #1, let's just keep the other guy from being that good by copying him and sharing the love. IMdisH(clueless)0 - WPFM must do two things:

1.) Fix the signal by moving their tower about 12 miles S and max. the signal along the beach.

2.) Going lighter, classic and funky --- wedge in between 98.5's gold AC and Beach and bring back "the" great years. Lets face it, thats where the $$$ demo is.  Ride it out.

Any form of country, rock or CHR/Urban is just over-overkilled.

[formerradiojunkie]

if HOT didnt work the first time around what makes them think it will again? DUD! I've also noticed Arrow plays less classic rock and sounds more like the old Pirate 94.5. Crap

[TALLRED]

Panama City and Panama City Beach will be a good spot for dance and techno music like South Florida does. Like Party 93.1 from South Florida and here in the North Florida and Northwest Florida for 107.9

Party 93.1 in Miami flipped formats in December 2010.  They are now "Easy 93.1, playing South Florida's Soft and easy favorites."

[Rob-42]

..and the uncanny thing is, everyone is coming here for spring break!! so much for their new flip.