1310 back on the air

[BRENT]

Just scanning the AM dial and found that 1310 is now playing oldies/standards?  This is a strange little radio station, although the last format was dreadfully done.  Any thoughts from other, thanks.

[agentUrge]

The format was good but it's obviously hard to get a non-conservative talk radio format to succeed in a city like Atlanta. Not sure when it happened, but I just learned that Randi Rhodes was pulled from 1160. It doesn't help that the signal strength was bunk, either.

That doesn't mean there aren't listeners here, I hear them calling into the liberal talkers all the time....I think that just means that they're listening via a different source (i.e. Satellite radio or the web).

I'm still hopeful for a mixed format station...one that mixes equal parts conservative, liberal and something in between.  Alas, Atlanta is conservative talk country.....pipe-dream.

[BRENT]

I agree.  I am mostly liberal, but conservative on other issues.  Really just depends on the subject at hand. 

[Goat Rodeo Cowboy]

I'm still hopeful for a mixed format station...one that mixes equal parts conservative, liberal and something in between.  Alas, Atlanta is conservative talk country.....pipe-dream.

A station that is going to do "alternative" talk programming needs all the listeners it can find.  That usually means finding space at that end of the dial on an AM station, and probably a daytimer.  If these stations could reach out 40 miles or so,  they might garner enough listeners-who-respond to make the venture viable.  This challenge repeats itself in virtually every market in the country.

The good news for these experiments and ventures is that probably the population from Decatur to Downtown has the highest percentage of potential listeners for something other than conservative talk.

It boggles the mind to think about trying to do liberal talk on a limited coverage AM station in Cobb County...  or Cherokee, Forsyth or Hall County.  It's probably illegal to try in the counties at the south edge of the Metro.   

 

[jabba17]

Speaking of diversity of talk POVs, I remember when Boortz was much more of an outspoken libertarian than he is today.  Now he's just another voice, and the topics he's liberal on, like abortion or drugs, he simply won't talk about.  Abortion I can understand (too many too-passionate callers on either side and it makes for bad radio), but on drugs (for example) it sounds like he left his pair back at WGST.  He is sounding less like a conservative gadfly and more like a grumpy old man who just wants to complain without stirring the pot too much, except to do what the Kimmer always called a "booger show", where you be confrontational just to be confrontational.

[jackiechiles]

Speaking of diversity of talk POVs, I remember when Boortz was much more of an outspoken libertarian than he is today.  Now he's just another voice, and the topics he's liberal on, like abortion or drugs, he simply won't talk about.  Abortion I can understand (too many too-passionate callers on either side and it makes for bad radio), but on drugs (for example) it sounds like he left his pair back at WGST.  He is sounding less like a conservative gadfly and more like a grumpy old man who just wants to complain without stirring the pot too much, except to do what the Kimmer always called a "booger show", where you be confrontational just to be confrontational.

".....and more like a grumpy old man...."  This is exactly right.  The show is painful to listen to and, for the life of me, can't figure out what is entertaining about it.  Can't listen for 30 seconds.