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Author Topic: When are they put more hours of e/i Programming on local stations?  (Read 1846 times)
KJBlast2011
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When are they put more hours of e/i Programming on local stations?
« on: December 06, 2011, 07:38:48 PM »

When are they put more hours of e/i programming on local staions?
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TexasTom
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Re: When are they put more hours of e/i Programming on local stations?
« Reply #1 on: December 06, 2011, 09:13:59 PM »

Never, most likely.

Stations are going to air what they're required to by regulation, and nothing more.
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Iowan
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Re: When are they put more hours of e/i Programming on local stations?
« Reply #2 on: December 06, 2011, 10:02:29 PM »

Not necessarily the case: In they Quad Cities, KGCW airs EI programming weekday mornings at 7am and a full hour Saturday after Toonzai. Of course, there's the 'Magi-nation' hour provided by Toonzai...
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Dave
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Re: When are they put more hours of e/i Programming on local stations?
« Reply #3 on: December 08, 2011, 10:39:59 AM »

As long as stations are only required to air a minimum of 3 hours a week of E/I programming, most stations won't air more than that.  The stations that usually air the minimum would rather not have E/I programming at all, because most of it isn't profitable.  It has to be 3 hours per channel (that includes the subchannels).  That's why E/I programming anymore is primarily found on PBS stations, & most PBS stations air more than 3 hours a week.  I know in the case of WTTW Chicago, 11.1 (when not doing beg-a-thons), they have, I believe is around 62 - 63 hours of E/I programming (55 hours when they have beg-a-thons).  They also have 3 subchannels (WTTW Prime, Create, & V-Me).  With that much E/I programming on 11.1, they're exempt from providing E/I programming on 11.2 (WTTW Prime) & 11.3 (Create).  They're technically exempt from providing E/I programming on 11.4 (V-Me), but V-Me is programed independent of PBS, & they have their own programming, & have their own E/I programming.  WYCC in Chicago I believe only increased their E/I programming, so they don't have to provide E/I programming on 20.3  (Mhz Worldview), because I don't see much E/I programming on that network, & if some of it actually qualifies for E/I programming.  WYCC would rather focus on college course programming during the daytime hours, since they're run by the City Colleges of Chicago. 

As for Ion Networks, it seems that in markets where they have stations (almost always own their stations, because they refuse to let anyone else affiliate with Qubo & Ion Life), they increase the E/I programming a bit on the main channel, but also have a lot of E/I programming on Qubo.  I believe they're trying to exceed the minimum, just so they don't have to provide E/I programming on Ion Life.
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Iowan
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Re: When are they put more hours of e/i Programming on local stations?
« Reply #4 on: December 09, 2011, 09:39:14 PM »

Actually, I overlooked two other QC stations: KWQC airs some more EI programming as well as it's local weather channel on 6.2.

Also, WQAD airs 'Animal Exploration' and 'Animal Adventures' back to back Saturday mornings from 6 to 7
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TexasTom
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Re: When are they put more hours of e/i Programming on local stations?
« Reply #5 on: December 10, 2011, 04:48:24 PM »

The stations that usually air the minimum would rather not have E/I programming at all, because most of it isn't profitable. 

Is any of the E/I programming profitable for any broadcast station that airs it?  Obviously, ION hopes that there QUBO channel will eventually be profitable (although it probably isn't yet), but it seems that aside from QUBO and PBS, pretty much any and all E/I programming is there to fill (or slightly exceed) the government mandate, not because the stations want to be in that business.

The irony is that childrens' programming is massively profitable for cable -- Nickelodeon has the highest profit margin (over 60%) of any cable network.  Unfortunately, that profitability just doesn't seem to translate over to the broadcast side.
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Iowan
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Re: When are they put more hours of e/i Programming on local stations?
« Reply #6 on: December 10, 2011, 09:24:57 PM »

The irony is that childrens' programming is massively profitable for cable -- Nickelodeon has the highest profit margin (over 60%) of any cable network.  Unfortunately, that profitability just doesn't seem to translate over to the broadcast side.

That would depend on what time each individual program is on. Most stations (usually affiliated with Fox, MyNet, or The CW if not independent) air EI programming weekday morning.

Call me crazy, but maybe a network like The CW or My Network TV could air EI programming in primetime. I recommend Saturday nights 'cause it's usually for the most part repeats...
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Mario500
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Re: When are they put more hours of e/i Programming on local stations?
« Reply #7 on: December 11, 2011, 03:59:56 PM »

Call me crazy, but maybe a network like The CW or My Network TV could air EI programming in primetime. I recommend Saturday nights 'cause it's usually for the most part repeats...

The folks at the CW and MyNetworkTV may not be interested, because it would give folks who like the educational and informative programming rules the idea that they had change their feelings about the rules. It would be strange also to see a distracting "E/I" logo along with a network logo at night.

I hope those rules are repealed by an act of Congress someday, as they have harmed commercial broadcasters' abilities to compete against cable TV and satellite TV programming services. Those rules were unnecessary burdens always.
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Iowan
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Re: When are they put more hours of e/i Programming on local stations?
« Reply #8 on: December 12, 2011, 12:51:07 AM »

Like there are no 'distracting bugs' out there already? Most broadcast and cable networks have their logos plastered during shows. My Network TV, of course, is an exception as they have never had any logo on.

That said, maybe they could find some programming similar to Litton's Weekend Adventure...
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w9wi
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Re: When are they put more hours of e/i Programming on local stations?
« Reply #9 on: December 12, 2011, 08:39:08 AM »

If you're airing more E/I programming than is required by law, to the best of my knowledge you don't have to run the E/I logo on the additional material.
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