Terre Haute

[lurkerjock]

Story is Jack Swart is the new GM at Midwest.  Is he onboard?  Will he be the new answer there?

[nuffsaid]

The new answer to what?  The market actually has to many stations and far to many stations that have pretty poor management.  A new broom could be the answer to some of the market problems.  Crossroads cluster is stuggling, Midwest is just there, and Emmis ownes the market!

[Brainbuster]

The end of Mismanagement is the "Answer". I agree with the too many weak stations, but if you are the only game in town...you should win. Hi-99 should win big there and 'MGI should be a solid second. I spent a lot of time with Mix's former morning show co-host there and she told me about the Market and Brand managers "way of doing things". I still listen from time to time and it sounds like I'm sitting in on "Girlfriend and his Hags" all day. Not bad for a Hot AC, but a CHR needs an edge...However, if you are the only game in town...you win by default. My question: is that really a victory?

[umfan]

If the money keeps rolling in, then yes.

[PaintPro]

WMGI is keeping the money rolling in, but they needed a new GM?  That doesn't calculate.  WBOW is improving but from where they are, that's all they can do.  Kyle is the morning sounds good and they added channel 2 news and wx. I hear them a lot in businesses during the day. Maybe that's the angle?

[ericjbard]

Swart was moved in because rumor has it Midwest is going to get bigger in Indiana from Lafayette to South Bend, Bloomington to Terre Haute.  Just sayin!

[RDO]

Are they buying AMP?

[nuffsaid]

If this happens it will put a nail in the casket for Crossroads and become a thorn in the side of Emmis.  This addition to Midwest could give them a huge region footprint for advertisers.

[Milo Miller]

WMGI is keeping the money rolling in, but they needed a new GM?  That doesn't calculate.  WBOW is improving but from where they are, that's all they can do.  Kyle is the morning sounds good and they added channel 2 news and wx. I hear them a lot in businesses during the day. Maybe that's the angle?

Doesn't matter. Crossroads has used TV-2 before, WBOW improving? Not under current ownership.. But while we are on a Terre Haute Thread...  Congratulations to Rick Rhodes who hosts "Country in the Valley" on Sunday nights on HI-99!! His time slot numbers were from what I was told, gigantic!! Keep up the good work. Umm, if country oldies do so well on HI-99 I wonder what might happen if someone tiried rock n roll oldies on another 50kw station?? Don't worry, won't happen in Terre Haute.

[Apollo7979]

How does WYXY out of Champaign-Urbana do in Terre Haute?  When the station was Extra 99.1 with 80s heavy AOR format, I remember seeing it in the 12+ numbers.  If classic country does well on Hi 99, I'm curious if Wixy Classic is seeing modest success for an out of market station in Terre Haute.  If so, classic country may be something worth considering for an under-performing station there.  Just sayin'.