Regardless of what's exchanged in our recreational discussion here/now, The Rush Limbaugh Show will never fully-recover from the wound self-inflicted March 1, 2012.
Short-term, he's complicating life at affiliates, which, unlike him are licensees where PO'd listeners/groups can waltz-in and demand to read The Public File (which, as you've read in trades recently, stations get-fined for not-adequately-maintaining). So thanks for THAT heightened scrutiny, Rush.

His "Imus moment."
Longer-term and WAY-outside-our-box, Limbaugh just used the power of radio (what Sales calls "reach and frequency") to throw-gas-on-the-flames-of a Gender Gap which 10 days of Republican-candidates-off-message-talking-about-Reproductive Rights might have already ensured the president's re-election.
But that's what Rush wanted. "Four...more...years" will be a lot better for Limbaugh's business than having-had-to-apologize-for the last 3 years of McCain/Palin bloopers...unless Rush loses his job now.