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Author Topic: 2012 Radio Newspeak - "uhhh...what was that?"  (Read 940 times)
Nick Gerard
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Job 1: WBUF 1970, thank u Carl Spavento!


2012 Radio Newspeak - "uhhh...what was that?"
« on: March 26, 2012, 04:24:58 PM »

Lew Dickey speaking in Toronto said:

“people will ultimately gravitate toward curated content, which is a great thing if you are a professional content creator."

"Curated content" - I think that means music chosen by a PD or a knowledgable air personality

"Content creator" - I think that means recording artist or an air personality.

"Content" is a slice of Internet-age lingo I've come to dislike.  It's reminiscent of those generic black and white labeled products you used to see in grocery stores.

Nick Seneca
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rdcuffpa1
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Re: 2012 Radio Newspeak - "uhhh...what was that?"
« Reply #1 on: March 26, 2012, 04:38:20 PM »

Lew Dickey speaking in Toronto said:

“people will ultimately gravitate toward curated content, which is a great thing if you are a professional content creator."

"Curated content" - I think that means music chosen by a PD or a knowledgable air personality

"Content" is a slice of Internet-age lingo I've come to dislike.  It's reminiscent of those generic black and white labeled products you used to see in grocery stores.

Nick Seneca

Curated content also applies in the spoken-word sense -- as in where one gets their news from...

People don't "listen to radio" any more...they "consume content" -- like that szechuan beef I had for lunch..

And while that word "content" may be too generic, it would be appear to be the most all-encompassing term that is still accurate...can't call it "radio", can't call it TV...

As for curated content, there was an interesting panel discussion on February 29th on the 80th Anniversary of the BBC World Service, which included a discussion about where people get their news from.

Richard in Allentown, PA (hometown:  East Aurora, NY)
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Radknowski
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Re: 2012 Radio Newspeak - "uhhh...what was that?"
« Reply #2 on: March 26, 2012, 07:32:55 PM »

Here's some "curated content" for Lew Dickey. Just substitute "curated content" for "Heineken."
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Ed Trefzger
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Re: 2012 Radio Newspeak - "uhhh...what was that?"
« Reply #3 on: March 27, 2012, 11:42:07 AM »

Where you see the term "curated content" arise is in contrast to sources like Pandora or Spotify. Music programs artistically and even lovingly prepared by a host who knows and loves the music are largely a thing of the past, but managing the sound of an online or broadcast program as opposed to an algorithm or random jukebox still has its place. I hope.
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jfc40ts
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Re: 2012 Radio Newspeak - "uhhh...what was that?"
« Reply #4 on: March 28, 2012, 02:37:43 PM »

"Curated" content? Isn't that supposed to be "created" content? Given the state of radio today, maybe it makes more sense to use a word that sounds like it came from the world of plastics manufacturing...
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JustPastBuffalo
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Re: 2012 Radio Newspeak - "uhhh...what was that?"
« Reply #5 on: March 28, 2012, 03:38:39 PM »

Would those who post here be considered "curated content" providers? Even though the words sound like the epitome of  corporate speak (hot phrases such as "new paradigm," "paradigm shift," "owning the brand," come to mind), I've tried to objectively understand Dickey's comments regarding the phrase. It seems he means, in plain radio programming and production speak, "producers." "Create $omething of value to the listener and the radio $tation." If we can create content; that is, write it, produce it and voice it, and make it available for over the air and on-line use, it's "curated content." If it can be re-cycled, re-applied and updated, all the better.

All this said, it seems to me that some of the best "curated content" appears on YouTube, whose slogan is "Broadcast Yourself." Like this: http://www.youtube.com/watch?v=pwHy4gMO6sU 45,900+ views, paltry by YouTube standards, but hell, I watched, and I'm not even what might be called "a cat person."
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umtrr-author
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Re: 2012 Radio Newspeak - "uhhh...what was that?"
« Reply #6 on: April 04, 2012, 05:20:16 PM »

I think that if we coordinate synergies and incentivize the operationalization of the enterprise-wide pre-eminence that we are most uniquely qualified to bring to market, at the end of the day we can maximize our optimization of leading-edge multi-faceted content.

And now back to our regularly scheduled programming, already in progress.

Smiley

/My favorite use of a buzz word (courtesy of Dogbert): "Paradigm shifting without a clutch."
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George in Ellison Park, NY
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JustPastBuffalo
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Re: 2012 Radio Newspeak - "uhhh...what was that?"
« Reply #7 on: April 04, 2012, 05:41:18 PM »

Beautiful. Add, "going forward."
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