KROQ is #7 in the country with average ratings in LA.
They should be handing out Marconi Awards to that sales staff.
KROQ averages in the top 5 18-34 and 18-49... it's nice 25-34 core is both well populated with males and also very good in reaching a market-balanced Hispanic and non-Hispanic audience. It's got to be among the easier sales in the market... not too young, not too old... a good balance of cume and TSL... a format that is needed to improve any reach and frequency analysis, etc., etc. Oh, and advertiser familiarity based on three decades of history.
Aren't KROQ and 91X in San Diego the only Rick Carroll-consulted stations (or imitators of Rick Carroll's version of modern rock) that are still doing modern rock 30 years later?