Since 1993 I've been on the air on 1620 and developing more and more as automation, etc became affordable.
I run many advertisements beecause I see the commercials as (sometimes) necessary breaks between elements.
Non of them are "paid for", they're the best, most fun commercials ever, fun to hear or great jingle music, etc.
I thought about streaming but cannot afford another internet service feed.
The existing service is only 768/384 kbps udown/up.
Another service at to acccomodate the up data is not affordable, then yet MORE for streamng?
And then evern MORE to pay royalties?
And then I couldn't run the "fake" commercials I love and have "endorsed" by adopting them.
It keeps sounding less and less like a station I want to be involved with.
With AM pt 15, for me, there are tens of thousands within the half mile or so radius, so it's worth it.
The local neighborhood has dozens of businesses that could gain from advertising, but somehow the whole
broadcast would be different if it got tied nto the idea of making money.
For me it almost has to be an unpaid-for environment for me to do my best.
It's an integrity thing for me.
Not that anyone else should not making be money in radio or streaming, I'm fine there.
I will keep using the good ol' airwaves until the internet behaves a LOT more like them.
Now, if someone hears the on-air product and streams that up, I'm OK with that.
If someone hears the on-air product and wants to put it on a commercial signal, I'll
figure out how to make the formatics work with living breathing advertisements.