What? How'd this thread slip under the radar? Looks like I picked the wrong week to stop drinking. Deciphering Persons 12+
reminds me of the story about two blindfolded guys describing an elephant using only their hands. Feels like a giraffe. Could be it's a hippopotamus. Maybe it's a zebra. One thing's certain, WYRK kicks it once again. Everything else is pure speculation. So let me speculate. Could it be WBEN on FM is actually clicking? 97 Rock has had soft Winter books in the past and come storming back in the Spring. Those WHTT ratings look good. How much of it is 50+? In Buffalo, 50+ is a good sell. WGR will miss the Sabres because they tanked, but the station will get some fuel for the Spring book with the Bills draft, the Bills request for money to improve the stadium and the death of Junior Seau. Arbitron's new de-listing policy means we can't see the ratings for Canadian stations and locals like WDCX, WJJL, WXRL, WLVL and WECK. Guess we won't be able to discuss the Breeze getting a 5 share.