@Patron: So you called ESPN, that's great... Did you call Swick? Are you able to get an estimate of how long the contract is?
Is it possible that Swick got a 90-day notice from the Worldwide Leader, pending a transfer of the affiliation to 106.7? ESPN doesn't list 92.7 as an affiliate, but then again, neither do they do so for 106.7.
Maybe Fybush can shed some light on this, even though FWI isn't his area of expertise?
I like to think I know more than a little about Fort Wayne, considering I spend close to a month there every year visiting the in-laws.
Without being privy to the intricacies of the Swick-ESPN contract, it's hard for me to know exactly what's going on here, but an educated guess says Swick quietly had DeKalb County included in his territorial exclusivity for ESPN because of his longstanding rivalry with FedMed and 106.7 (they've sparred for years over Auburn ad sales.) Since the 92.7 signal isn't all that great in Auburn (or all that well promoted that far south), nobody at FedMed probably thought much about whether there was exclusivity in place, especially since the WKJG 1380 signal does
cover DeKalb pretty well, at least by day, and has been doing ESPN for years with no objections.
(And there's another interesting twist here: 106.7 is actually licensed to Hicksville, Ohio, which is in Defiance County and is almost surely not part of Swick's exclusive ESPN territory for WLKI/92.7.)
The irony here, of course, is that there's no reason to think FedMed has any particular interest in continuing to focus on DeKalb County once it flips 106.7 to sports. The plan appeared to be to shut down the Auburn studio and sales office and operate 106.7 out of Fort Wayne, with the 106.7 signal filling in some of 1380's weakness on the north side of Allen County, where there's been phenomenal growth around Dupont Road and the I-69/469 interchange over the last decade.