WXLV For Sale?

[DToTheJ]

With Lehigh Carbon Community College $1.3 million in the red, they are looking to unload WXLV (90.3 FM). They have already appraised the license, which is a sign that they're planning to put the station on the market at some point.
http://articles.mcall.com/2011-05-24/news/mc-lccc-students-protest-radio-sale-20110524_1_wxlv-radio-station-john-troxell

[edarmsttrong]

Rumor has it that the station was appraised for $700K.

[RadOnRadio]

LCCC's Board has decided to hire a broker to sell WXLV's license. A resolution to this effect was on the agenda for the Board's June 2 meeting: http://www.lccc.edu/sites/www.lccc.edu/files/images/Board%20Agenda%20June%202011.pdf. LCCC's financial situation very well might justify the sale, except this is a resource that would have lasted in perpetuity, whereas the budget deficit faced by the college will be there again next year and the next until the general economic climate improves and with it, the college's prospects. The one thing that won't change over time, however, is that the college will never again have a radio broadcast license. Generations of future students are being sold down the river for short-sighted financial gain necessitated by the long-term failure of the college to manage this resource properly.

[musichead1029]

While it's certainly sad that several schools are unloading their FM licenses, I believe it was Vanderbuilt, which is selling off its WRVU in Nashville to the local public radio outfit, that justified the sale by noting that the student body doesn't listen to FM anymore. It's easy enough to start an online presence these days and more economical (except for music licensing of course). A successful radio program still requires at least a part time paid advisor of some sort, but with an online license, college broadcasters don't have to worry about FCC compliance annoyances like license renewals and public files.

If LCCC can arrange a sale to a broadcaster that will provide value to a general listenership (as opposed to a religious broadcaster), it could be the best of both worlds for frequency and students. Wasn't WDIY involved with WXLV for awhile?

[DToTheJ]

As a number of universities decide to unload their radio stations (including the aforementioned - and how sly of WRVU to slyly flip their call letters this week, by the way), one can wonder if college radio in and of itself is a dying breed.

[radiorenegade]

LCCC's Board has decided to hire a broker to sell WXLV's license. A resolution to this effect was on the agenda for the Board's June 2 meeting: http://www.lccc.edu/sites/www.lccc.edu/files/images/Board%20Agenda%20June%202011.pdf. LCCC's financial situation very well might justify the sale, except this is a resource that would have lasted in perpetuity, whereas the budget deficit faced by the college will be there again next year and the next until the general economic climate improves and with it, the college's prospects. The one thing that won't change over time, however, is that the college will never again have a radio broadcast license. Generations of future students are being sold down the river for short-sighted financial gain necessitated by the long-term failure of the college to manage this resource properly.

       generations of future students?    I do not know for sure how much time civilization has until some sort of divine intervention.    Maybe 35 years?

[edarmsttrong]

WXLV FM/Schnecksville sold for $705,000 to Four Rivers...

Just what the Valley needs, another 'Bible Pounder' station.

http://news.radio-online.com/cgi-bin/rol.exe/headline_id=n25977

[DToTheJ]

$705K - not too far off from your appraisal figure of $700K up the thread from a year and a half ago!