Ratings

[onetake]

So what does WSM AM, WAMB and WVOL all have in common?

Neither showed up in the 6+ total listeners for the March or April arbritron ratings.

Is this a case of "I've fallen and can't get up" for WSM?   
talk about embarrassing
 

[TruThdeTecTor]

So what does WSM AM, WAMB and WVOL all have in common?

Neither showed up in the 6+ total listeners for the March or April arbritron ratings.

Maybe I'm missing something.  I saw WSM-AM with a 2.1 share for P12+ in April.  If no one is listening 6+, how do they get 12+ numbers? 

[briancraig]

It just means that WSM, WAMB and WVOL don't subscribe to Arbitron.

Arbitron started a new policy last month that only subscribing stations would be shown in the free numbers given to the trades.

[spew]

if you're not in the game you are pretty lame  (in other words it ain't long till they turn the lights out on those old AM wastes of energy)