Terre Haute

[RO77]

Heard one of the jocks today (maybe a Wisconsin tracker?) pronounce Illinois as "Ella-noise" .   Way to know how to pronounce a state that's about half of your coverage area.  Can't wait to hear a "Tera Hut"

[BobOnTheJob]

People will chanel surf from one station to another.  I dont know anyone besides radio geeks that are loyal to one station

I do...people who work in convenience stores. They pick a station and if nothing (like a ball game or talk show) drives them away, they'll still be there 2 years later.

[BobOnTheJob]

Indy had this wildly popular live country show called Country Lovin' on WFMS until Cumulus came calling. Live, local and lots of listener interaction....the kind of listener bonding that makes radio mean something to people. Of course, that requires a warm body in the air chair from 7PM-midnight which probably means Voice Tracking or another syndicated show. 

[Hoosierky]

Indy had this wildly popular live country show called Country Lovin' on WFMS until Cumulus came calling. Live, local and lots of listener interaction....the kind of listener bonding that makes radio mean something to people. Of course, that requires a warm body in the air chair from 7PM-midnight which probably means Voice Tracking or another syndicated show. 

Your right Bob.But remember that CL was also syndicated to other stations for a while.

[BobOnTheJob]

Indy had this wildly popular live country show called Country Lovin' on WFMS until Cumulus came calling. Live, local and lots of listener interaction....the kind of listener bonding that makes radio mean something to people. Of course, that requires a warm body in the air chair from 7PM-midnight which probably means Voice Tracking or another syndicated show. 

Your right Bob.But remember that CL was also syndicated to other stations for a while.

Good point Hoosiersky...few stations and not for a long time, but indeed it was. I was disappointed when 97.1 in Indy didn't bring that one along with the rest of the class of Shadeland Avenue.
 

[RadioGM44]

More Changes in Terre Haute.  Frank Rush Moves across town to Midwest Communications.

[busterluck]

Just hiring another local for Midwest is not bringing anything new to the market. If existing talent in TH was any good, they would be long gone for bigger markets and more money. WDWQ will not win with local recycled announcers.  when I heard Rush, he just did not have the cutting edge on the air.  Midwest needs to open the pocketbook and bring in fresh voices.

[N_D_Radioguy]

So, for those of you scoring at home...

This thread has griped that Midwest's approach is not local enough AND that it's too local.

So which is it?

... and if you were scoring at home, you wouldn't have time to be part of this thread.

[RO77]

So, for those of you scoring at home...

This thread has griped that Midwest's approach is not local enough AND that it's too local.

So which is it?

... and if you were scoring at home, you wouldn't have time to be part of this thread.

I think you might have misunderstood what Busterluck meant above (not that I agree 100% with it).  Think he meant they should hire more full time talent from out of market and move them to Terre Haute, and not voicetrack in from their other clusters.

I'm sorry, if you seriously want to beat Hi 99 with your brand new country station, having 2]two dayparts tracked out of Wisconsin or Michigan is NOT the way to do it.  If you have to track, then fine, but use someone local that listeners still have the opportunity to interact with at remotes, events, etc.

Midwest is making the same blunder with x95.9 .  They have THREE dayparts tracked out of market.  Makes absolutely zero sense.   It's not even giving their new stations a fair chance.

Might be one thing if the piped in shows were amazing, but none of them are.  Dry, boring and all sound rushed.  That won't get the job done against Emmis' live and local weekday lineups.

[umfan]

Just hiring another local for Midwest is not bringing anything new to the market. If existing talent in TH was any good, they would be long gone for bigger markets and more money. WDWQ will not win with local recycled announcers.  when I heard Rush, he just did not have the cutting edge on the air.  Midwest needs to open the pocketbook and bring in fresh voices.

I disagree with the second sentence in this quote. There is decent talent in TH that may stay because they've put down roots here, have extended family in the area or a spouse with a good job in another field.

I can't argue with what Midwest is doing. They are going to make gradual changes and the product with improve from the resource starved product that Crossroads had on the air.