Going head to head with Matty in the Morning? Isn't that like starting a land war in Asia or going against a Sicilian when death is on the line?
I caught the end of today's show… ironically, Matty was joking about how they talk too much and play too many commercials. I know a number of younger people who just want to hear music in the AM. From my experience, AMP could really clean up in mornings with 18-25 listeners who would otherwise go the iPod/aux jack route. I guess this theory will be put to the test!
speculation on new call letters for the new Amp???
Hopefully something better than WDZH, the AMP in Detroit.
On one hand, the loss of WODS is a blow to Boston radio. Although the music can readily be found elsewhere (WROR in Boston; along with WFNQ, WWFX, WWBB, and WCIB depending on your location in the market), the personality lineup at 103.3 trumped the rest. JJ and Paula easily belong in any Boston radio hall of fame.
But on the other hand, someone is finally taking on the 800 lb. gorilla of the whole market, a move that this board has suggested for years. Although the Z100 vs. NOW 92.3 and KIIS vs. AMP 97.1 battles are well-chronicled, both Z100 and KIIS are Clear Channel's flagship properties, and they are a pair of well-defended fortresses. Check out the damage that Cox's one-year old Hot 101.5 has done to CC's 93-3 FLZ in Tampa - if CBS can come on strong, like others have said, this is going to be great to watch.