whitfm
Whit McGhee
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« on: July 11, 2012, 03:06:57 PM » |
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Under the plan, officials will rebrand MSNBC.com, which consistently ranks among the top three in online news sites, as NBCNews.com. The announcement of the corporate divorce is expected within days. The report says NBC execs are frustrated with not having complete control over the website, which as part of the MSN family is one of the most-visited sites in America, according to comScore. Link goodness: http://www.thedailybeast.com/articles/2012/07/11/nbc-microsoft-getting-online-divorce.html |
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ding12
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« Reply #1 on: July 11, 2012, 03:31:42 PM » |
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I think the divorce happening makes sense. Microsoft gets no benefit from the MSNBC cable side, even though they claim the first 2- 2.5 letters of that branding. MSNBC is commentary driven with shows with a politically liberal bias apparently, but msnbc.com is just supposed to be news website, so there's that disconnect too.
What will Comcast do with the channel after a divorce: don't know. Maybe it just becomes NBC News Channel, but maybe not since Comcast isn't that into news. Maybe they'd try to sell it to Disney who'd convert it to an ABC News channel. Comcast anyways wants more cash to buy the remaining part of NBCUniversal owned by GE.
For Comcast, I'm sure they value CNBC a lot more, which has been around longer and has international versions.
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« Last Edit: July 11, 2012, 03:44:49 PM by ding12 »
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Mark
Looking for a parody of laughs?
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« Reply #2 on: July 11, 2012, 03:53:14 PM » |
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i never think of Microsoft as having anything to do with MSNBC
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ajc_trw
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« Reply #3 on: July 11, 2012, 04:08:31 PM » |
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Maybe they'd try to sell it to Disney who'd convert it to an ABC News channel.
ABC already has a news channel called "ABC News Now" available on Verizon FiOS (108) on select packages. |
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On my iPhone all AM stations are FM quality.
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Lkeller
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« Reply #4 on: July 11, 2012, 04:13:39 PM » |
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According to The Daily Beast, it is NBC that will retain ownership of MSN, re-branded as NBCNews.com. Apparently it is the third most popular internet news website - a surprise to me. MSNBC and Microsoft parted ways a couple of years ago, yet the "MS" still preceeds the "NBC" in the brand, so that is not likely to change. http://www.thedailybeast.com/articles/2012/07/11/nbc-microsoft-getting-online-divorce.html |
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recto101
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« Reply #5 on: July 11, 2012, 08:19:13 PM » |
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What Will the Cable channel Be in 2013? NBC News/Talk is it a better name?
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1069_KIFR
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« Reply #6 on: July 11, 2012, 09:20:12 PM » |
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This had been talked/rumored for years, now it is coming true!
I hope when Microsoft pulls out, they at least wipe off before leaving!
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NHRadio
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« Reply #7 on: July 11, 2012, 10:08:12 PM » |
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As long as we the viewers don't have to sleep in the wet spot.
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1069_KIFR
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« Reply #8 on: July 12, 2012, 12:27:17 AM » |
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As long as we the viewers don't have to sleep in the wet spot.
Very Good! But we usually do. I'd expect history to repeat itself, as usual! |
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ding12
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« Reply #9 on: July 12, 2012, 12:46:23 AM » |
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Status quo is likely the safest approach even though for Comcast, the channel wont be its favorite asset. Actually maybe Oxygen would be more disposable. How about a slight name change to MCNBC. It would remove the MS and the trace to Microsoft although not so apparent anymore and the C would link it either to the more succesful sister station for CNBC or C for Comcast. |
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