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Author Topic: 12+ & KKRW "The Arrow"  (Read 455 times)
radiodial
rimember

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12+ & KKRW "The Arrow"
« on: March 02, 2006, 04:16:57 PM »

Then Arrow sure did shoot up!  What's that all about?  Are they doing something new?
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osr
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Re: 12+ & KKRW "The Arrow"
« Reply #1 on: March 02, 2006, 04:29:32 PM »

> Then Arrow sure did shoot up!  What's that all about?  Are
> they doing something new?
>
I wouldn't call a .4 increase a huge jump. On first glance, KOVE mirrored the same increase in ratings. Isn't it ironic that all 4 of Cox's stations are ranked right next to each other? I guess it goes to prove all of their stations are equally bad.

______________
You can't kill rock-n-roll, it's here to stay
R.I.P. KEGL-Dallas & KLOL-Houston

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radiodial
rimember

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Re: 12+ & KKRW "The Arrow"
« Reply #2 on: March 02, 2006, 04:35:59 PM »

> > Then Arrow sure did shoot up!  What's that all about?  Are
>
> > they doing something new?
> >
> I wouldn't call a .4 increase a huge jump. On first glance,
> KOVE mirrored the same increase in ratings. Isn't it ironic
> that all 4 of Cox's stations are ranked right next to each
> other? I guess it goes to prove all of their stations are
> equally bad.
>

You're right.  I was looking at them all the way back to fall'04 and they have gone from 16th to 7th.  Not too bad.
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Kendromedia
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Re: 12+ & KKRW "The Arrow"
« Reply #3 on: March 02, 2006, 06:33:40 PM »

> You're right.  I was looking at them all the way back to
> fall'04 and they have gone from 16th to 7th.  Not too bad.
>

Magic. Just plain magic.

..but wait..didn't we have..nevermind.
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Mike_O
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Re: 12+ & KKRW "The Arrow"
« Reply #4 on: March 02, 2006, 10:29:13 PM »

> > You're right.  I was looking at them all the way back to
> > fall'04 and they have gone from 16th to 7th.  Not too bad.
>
> >
>
> Magic. Just plain magic.
>
> ..but wait..didn't we have..nevermind.
>
#1 KODA - As was mentioned Sunny has got to love Christmas.   After reading the thread about Sunny the other day I listened to KODA for 24 hrs which is the first time I had listened to the station for more than an few minutes in a long time.  Sunny has finally made it into the year 2000, maybe 2001.  The music was much more in line for a light rock station and Sunny had dumped much of the old crap they had played for the last fifteen years.  Played some very good songs and I liked their choice for the light sound, newer artists with songs that were new to me.  Liked their jingle package also.  Sunny isn't the boring station that it was musically, but, always the but, the music improved 100% but it seems that Clear Channel stripped all the on air talent of any personality.  Even Zoe Bonet at night and Dana Tyson the next morning seemed very flat and just there.  Play the music and shut up most be the new motto at Sunny.  It's  one step forward and one step backward.  If you just want music you don't bother with the radio today.  Clear Channel has some excellent on air personalities that should be a part of the music and not just reading liner cards.  If Clear used both as part of the show Sunny would be close to being one of Houston's really good stations, something we have very few.  I wonder if CC will get it right?
#2 & 3 Majic and The Box - who else, Radio One knows radio.
#4 Estereo Latino KLTN - the field of stations for the Hispanic listener has gotten pretty large and while KLTN is way out in front, it looks like their days of being the number one 12+ station are over.  Yeah I know, no one gives a rats ass because these numbers don't mean a f'ing thing.
#5 Who else?
#6 KILT FM100 and The Arrow tie this spot.  Both where they belong.
#8 Clear Channel in it's own three way for #8 with Mega, The Buzz and the station that used to be news on 740.  I think Mega is here to stay.  The Buzz has not been beaten by The Arrow in the last five Books.  There is only 0.1 between The Arrow and The Buzz in Phase 1, will The Arrow beat The Buzz in the Winter '06 Book?  740 - who cares?  You have to give Clear Channel credit though, five out of the top ten stations belong to Clear.
#11 Party KPTY and LBI's KTJM/KJOJ (can anyone that lives in the city actually pickup KJOJ well enough to listen to it?) tie.  Univision down 0.2 and LBI up 0.2.  Meaningless.
#13 Another tie, this time Mix and KOVE, I read David's post and KOVE is actually doing much better than #13 suggests and I expect KHMX will drop now that Sunny is done playing funeral dirges.
#15 Yet another tie, this time KHJZ and up 0.5 (they can thank Sunny for that) and KPRC, a station that just keeps bouncing around.  Maybe KHMX and KPRC are the two throw away stations at CC.  I know they can do better with both.
#17-18-19-20 As was meantioned earlier, all belong to Cox.  Shows you that when you really try and put some effort into your stations you will pull great numbers.  In all reality Cox doesn't deserve to be up this high in the charts.  Three of the four stations have real potential if there was somebody home.  One station has been dead for years but no one in town to bury the corpse.  For God sake sell the damn stations to Cumulus, they need the frequencies and Cumulus puts a lot of effort into their stations, I'm sure you could have their 97.5 and 103.7 frequencies as part of the deal if you want to stay in Houston and annoy us some more.  Yes Cox you did have the first HD station, big whoop.  Where do you even buy a friggin receiver?  Stopped at a large store at the corner of Voss and Westheimer that Ibiquity list as one of the companies that sells HD radios.  Not this store.  At least the man I talked to in this store knew what I was talking about when I asked if they carried HD/Digital Radios.  The answer was don't carry either auto or home and no plans to do so at this time.  Three other stores that should have people that have knowledge of HD radio had a blank stare when asked if they carried HD radios.  I even explained what HD radio was, still a blank stare.  There must be some stores in Houston that carry HD radios, if not, HD radio is dead already.  The fact I have gone to four major electronics stores and not a one carries or plans to carry HD radios does not bode well for Ibiquity or HD radio.  But then that is for another meaningless post.
#21 KILT-AM versus #31 KBME-AM in the Sports radio race.  KILT is still pulling away from KBME, in fact KBME has helped KILT in the 12+ ratings, not hurt them.
#23 KROI time for Radio One to give it up on the Hispanic market and program what they are known for, great radio for the Black Community.  It's way past time to switch to Urban Gospel.  I just can't believe that Radio One will not give up on a lost cause.  They would double the ratings overnight with Urban Gospel and would do about the same as they are now with the new Black Talk Network they have.  KROI going Black Talk would be a hard sell against KCOH 1430 who has been doing the same for years and does a great job.
#24 KIOL I like this station and think that it is getting better.  Well I was until their latest stunt "Little Miss Titties" or whatever.  Rock 103.7 has been very involved in the community and the staff gives 110%.  They really f'd up though with the latest contest they are running.  I have a feeling that the station would love to find a way to end this contest yesterday and pretend it never happened.  I'm glad these ratings don't mean anything because if they did I don't see a future for Rock 1037.  I like Walton & Johnson, but if they think so much of New Orleans Mardi Gras and so little of Galveston's, why don't they move their show back to Chocolate City?  They could have done a lot more for the City of Galveston and the Madri Gras there, but chose to down play the great Madri Gras that Galveston has, which is part of the Houston market.  I realize the show is carried in Baton Rouge and Lafayette also, but they could have given Galveston some much deserved positive attention.
#25t I mention this because it is KCOH 1430 a station that many probably don't even know exists since it is on AM and has mainly inner loop coverage at night.  It is one of the most underrated stations in the market.  It finally broke out of the zeros to an even number.  A great News-Talk station for the Black Community during the day and fantastic music at night for anyone.  Unfortunately their signal in the Galleria is not all that great at night, even with the radio on it's side with a loop antenna and a candle burning.
#32t At the very end of the list is KFNC, The FM News Channel.  I know the signal sucks, but the are streaming audio for some time now and it is a good news station.  Maybe they need to go all News from 5am to 8pm and save the Talk for nights or just go all News.  Maybe Houston is city where the citizens are not interested in the news, at least on radio, but I find that hard to believe.  I don't know why KFNC is still rock bottom, any thoughts?

And another chapter has been written.  Time to wake up.

Mike O
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radiodial
rimember

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Re: 12+ & KKRW "The Arrow"
« Reply #5 on: March 03, 2006, 08:54:31 AM »

>
> And another chapter has been written.  Time to wake up.
>
> Mike O
>


Thanks Mike!  Always a pleasure to read your comments.
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bobbybooey
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hmmm... where'z da bomb?
« Reply #6 on: March 03, 2006, 11:06:31 AM »

wow, with another trend out you'd think dabomb woulda been posting yesterday afternoon about mix's continued journey down da drain.  what's that?  mix is up significantly in its target demos?  oh.  so sorry dabomb, thanks for playing.
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Mediafrog
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Re: 12+ & KKRW "The Arrow"
« Reply #7 on: March 03, 2006, 12:40:47 PM »

> #11 Party KPTY and LBI's KTJM/KJOJ (can anyone that lives in
> the city actually pickup KJOJ well enough to listen to it?)

I'm in Cy-Fair and 103.3 puts in a listenable signal.  Can be very strong when the tropo kicks in.

> #21 KILT-AM versus #31 KBME-AM in the Sports radio race.
> KILT is still pulling away from KBME, in fact KBME has
> helped KILT in the 12+ ratings, not hurt them.

The Sports Animal needs to wake up earlier in the morning.  There were some rumors going around about a local morning show this Spring.

> #23 KROI time for Radio One to give it up on the Hispanic
> market and program what they are known for, great radio for
> the Black Community.  It's way past time to switch to Urban
> Gospel.  

The Fall book may have been a fluke, plus Recuerdo is probably doing damage.  I still fully agree on the Urban Gospel scenario, as I've posted many times.  My old prediction of a switch after the Spring 2006 book could still play out.
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stan
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rimember

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Re: 12+ & KKRW "The Arrow"
« Reply #8 on: March 04, 2006, 05:32:59 AM »

> #17-18-19-20 As was meantioned earlier, all belong to Cox.
> Shows you that when you really try and put some effort into
> your stations you will pull great numbers.  In all reality
> Cox doesn't deserve to be up this high in the charts.  Three
> of the four stations have real potential if there was
> somebody home.  One station has been dead for years but no
> one in town to bury the corpse.  For God sake sell the damn
> stations to Cumulus, they need the frequencies and Cumulus
> puts a lot of effort into their stations, I'm sure you could
> have their 97.5 and 103.7 frequencies as part of the deal if
> you want to stay in Houston and annoy us some more.  

Maybe these stations are "loss-leaders" for Cox, a way to take some losses to offset their massive profits elsewhere.  They must be making money with these stations, since they don't seem to have many people still employed at them, akin to the automated FM stations prevalent in the 1960s/1970s.  The only difference is the reel to reel tape has been replaced by computers with audio files.  Perhaps Bill Drake's programming will resurrect itself one day and be used, ad nauseum on one of the Cox stations.  I'm sure Cumulus would love to have some of the stations  for better coverage.  For instance, moving 97.5 to 97.1 would provide much better coverage for news in Houston, but I'm not sure that Houston even wants a station that has more news content.  The ratings seem to state the opposite.  When KTRH dropped news content, its ratings went up.

Personally, I think that the reason that KKRW's ratings went up is because of all of us listening to the "The Loop" on HD2.  But then those listeners are not included in KKRW's ratings, are they?

A good poll to start would be "Which HD2 station will show up with more listeners than a regular broadcast station?" and who will be beaten out?
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StevenNOLA
rimember

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Posts: 603

Radio Listener


Re: 12+ & KKRW "The Arrow"
« Reply #9 on: March 04, 2006, 06:02:37 PM »

> > #17-18-19-20 As was meantioned earlier, all belong to Cox.
>
> > Shows you that when you really try and put some effort
> into
> > your stations you will pull great numbers.  In all reality
>
> > Cox doesn't deserve to be up this high in the charts.
> Three
> > of the four stations have real potential if there was
> > somebody home.  One station has been dead for years but no
>
> > one in town to bury the corpse.  For God sake sell the
> damn
> > stations to Cumulus, they need the frequencies and Cumulus
>
> > puts a lot of effort into their stations, I'm sure you
> could
> > have their 97.5 and 103.7 frequencies as part of the deal
> if
> > you want to stay in Houston and annoy us some more.  
>
> Maybe these stations are "loss-leaders" for Cox, a way to
> take some losses to offset their massive profits elsewhere.
> They must be making money with these stations, since they
> don't seem to have many people still employed at them, akin
> to the automated FM stations prevalent in the 1960s/1970s.
> The only difference is the reel to reel tape has been
> replaced by computers with audio files.  Perhaps Bill
> Drake's programming will resurrect itself one day and be
> used, ad nauseum on one of the Cox stations.  I'm sure
> Cumulus would love to have some of the stations  for better
> coverage.  For instance, moving 97.5 to 97.1 would provide
> much better coverage for news in Houston, but I'm not sure
> that Houston even wants a station that has more news
> content.  The ratings seem to state the opposite.  When KTRH
> dropped news content, its ratings went up.
>
> Personally, I think that the reason that KKRW's ratings went
> up is because of all of us listening to the "The Loop" on
> HD2.  But then those listeners are not included in KKRW's
> ratings, are they?
>
> A good poll to start would be "Which HD2 station will show
> up with more listeners than a regular broadcast station?"
> and who will be beaten out?
>


I mostly flip back and forth between The Buzz and Liquid Buzz. 2nd choice would be The Arrow and The Loop.  I'm definitely not a fan of 96.5 HD2.
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