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RadioDiscussions.com Discussion Boards>OTHER LOCAL MARKETS>North Florida>Mix 103.1 Fort Walton Beach
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Author Topic: Mix 103.1 Fort Walton Beach  (Read 7471 times)
Rob-42
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Re: Mix 103.1 Fort Walton Beach
« Reply #70 on: March 02, 2012, 04:07:10 PM »
http://www.mix1031online.com/ yup
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poledo
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Re: Mix 103.1 Fort Walton Beach
« Reply #71 on: March 02, 2012, 04:42:36 PM »
Oh great, a new rocker... and it's one of the 4 Fort Walton FM's I can't pick up.  What flavor of rock is it?  99 Rock has been covering everything.  Is 103.1 doing Active ala 97x Panama City and TK101, Classic, or is it a straight up AOR competition with 99 Rock?  With 99 Rock being live (at least all day long) I doubt they can be beat head to head.
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Rob-42
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Re: Mix 103.1 Fort Walton Beach
« Reply #72 on: March 02, 2012, 10:21:50 PM »
Active rock, more like TK but heavier..
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trock
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Re: Mix 103.1 Fort Walton Beach
« Reply #73 on: March 02, 2012, 10:34:12 PM »
Definitely active rock. We have a good old fashioned radio war right now and Apex has thrown down the gauntlet. I'm loving it. Cumulus has been on easy street for far too long. It's about time they had some compition.
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Re: Mix 103.1 Fort Walton Beach
« Reply #74 on: March 02, 2012, 10:41:46 PM »
Just checked out their live stream.  This station rocks really hard.  They also have new calls too.  The live feed is now using WZLB.  Might want to check into that, to see if this info is correct.

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Rob-42
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Re: Mix 103.1 Fort Walton Beach
« Reply #75 on: March 02, 2012, 11:26:04 PM »
If they can move their stick to hollywood, would end the reception problems... your right. This will def affect 99 rock and TK

-Rob
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poledo
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Re: Mix 103.1 Fort Walton Beach
« Reply #76 on: March 03, 2012, 08:02:23 AM »
Well, Active Rock in Fort Walton.  I wasn't expecting that.  Could do well, I still think 99 Rock has the upper hand unless Apex has deep pockets and more patience than Quantum.  That military audience has always confused me.  How do you target/serve them?
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