NO.... You are asking 'WHO would buy an HD radio'.... I'm asking WHO bought (past tense) the radio to listen to the HD broadcast...
Then your syntax is even worse than I thought.
In any case, there is zero "on Island" participation in this group. It's all Continentals. Ask Ing. Luis A. Soto, President of UnoRadio group, the most successful broadcaster in PR why he put HD on 6 FMs to start... there must be a reason why the highest rated and highest billing group would do this, don't you think? I mean, they are not stupid.
¿Cualquier persona compró una radio de HD para conseguir el formato digital?
"Yes' by who? I don't understand David... Did you personally walk these Puerto Ricans to the Radio Shack to buy these HD radios?
No, but there is reporting of some sales.
My parents presently live in 'Florida' remember that town, my entire family lives in Puerto Rico since they left Spain back in the 1890's... they live throughout Puerto Rico and I go there very often.... say twice a year... Yeah we have a house in Vega Baja... So to say that you know for a fact about all the Puerto Ricans buying the Radio Shack HD's, I'd like to see real proof of that!
No, I know from what my contacts in PR have told me. There is growing interest, especially since there is no satellite radio marketed in PR... I talk to broadcasters there rather regularly (as in, "at least every day") In the last 36 years, I have had the #1 station for over 30 of those years, so I have quite a bit of knowledge of the market and market behaviour... in fact, I am in Isla Verde, PR right now ready to do some market research during the next week and visiting my family.
My brother that is a real techno junkie has almost every electronic media toy and yet even in San Juan where supposedly the HD signal is broadcast, he doesn't have the HD radio and even told me he's not getting one... 'For what' was his answer and why buy something to get the music he currently enjoys now....
That's his choice. I am sure some of the other 1.5 million listeners to Salsoul and Fidelity will buy the HD receivers, as will those of WKAQ AM & FM who are converting shortly.
Just like you said the Hispanics are buying these HD radios in Texas.. but the Dallas/Ft. Worth board has a different take on it... also the Hispanic Programming sure has alot of HD listeners as well?
The Texas-wide HD Tejano network out of KXTN in San Antonio gets half its morning show calls out of market. That indicates to us that there may be tens of thousands of users of HD among Tejano partisans... and I have never seen a Tejano fan post on any of these boards, by the way. On air on 99.1, Tejano had about a 1.4 share and a cume of about 125,000 persons. If just 20% buy HD radios, taht is 25 thousand just in Dallas. We think, projecting the calls, that there may have been about 100 thousand to 125 thousand radios sold to get the Tejano format in Houston, Dallas, Austin, McAllen (LRGV) and El PAso.
When you have this definative proof, David please post it.
There are no sales figures. But based on response, and our own in house monitoring we feel safe in our assumptions, which is why we spent about a half million dollars to create the network.
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