But, I agree - the overwhelming attitude is that oldies is the kiss of death. Killing off the name "oldies" is a good start, but it's not enough.
That's also the reason GM did away with the "Oldsmobile." Isn't that ridiculous? Next thing you know, they'll try to petition having the word "old" removed from the dictionary!
Those weren't Oldsmobiles. Those were made from 1955 until about 1973. My favorites were made in the early 60s.
Sounds like my taste in music too.